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We are pleased to announce that we
have been selected to
partner with following
companies to improve
upon their marketing
communication results.
Marsh, Inc.
Over the last 60 years, Marsh, Inc. has been key in developing and reinforcing some of the world's most well-known and respected brands. They accomplished this by becoming experts in three core areas -- promotions, packaging and photography. Now, they are bringing their experience and expertise to the "Green" category with Marsh Eco. The Marsh approach combines the creative punch of design with the focused strategic thinking to sell on behalf of their clients.
TechSolve
TechSolve's industry experts implement lean process and other productivity improvement and cost reduction initiatives for manufacturing, healthcare, aerospace & defense, research & development and local government clients at the enterprise and supply chain levels. They support new product development and growth planning, as well as help program and product managers develop advanced manufacturing tools and technologies.
If you would like to share an issue with
your fellow clients and colleagues or ask
a question, please submit it to the editor.
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Client Spotlight | Thought Leadership | Tip of the Month
 Color Resolution International
A Branding Initiative and Launch
By providing ink systems and applications knowledge to high-quality packaging printers, Color Resolutions International, Inc. (CRI) is quickly becoming known for its excellent products and first-rate customer service. The company enlisted J&Y’s help to promote its new brand and image, and to make its website more user-friendly.
J&Y restructured the CRI website to make it easier for current and prospective customers to navigate and see the nearly limitless capabilities CRI has to offer. The new brand and website better portrays the company as a leading supplier of high quality water-based and UV inks by offering consumers the ability to learn more about CRI products, their performance features and how best to use them. It also allows vendors to log into accounts to view past purchases and what products the plant is currently generating.
In the future, clients will be able to utilize this login feature by ordering products online, rather than over the phone. J&Y has also given the company a new look, taking its one-color logo and transforming it into a more colorful design representative of the services CRI can provide to clients. The design team at J&Y then created fresh company materials, incorporating the logo into all aspects and unifying their new positioning statement as "The Formula for Printing Success".
CRI operates from a state-of-the-art 70,000 square foot facility in Fairfield, Ohio. The plant features advanced laboratories and manufacturing amenities where ink systems are formulated. The company owns a network of nationwide blending sites, where they warehouse, blend and deliver inks to printers within a 100 to 150 mile radius.
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Effective Website Design
By Monique Frecker, Creative Director, Justice & Young
The only way your site can really be effective is if people can actually use it. It should be easy to read, easy to navigate and easy on the eyes. If you keep these concepts in mind, you will most-likely end up with a website that is effective. Why? Because you are thinking like the end user and not the company president.
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Milestone:
July 1st marked J&Y's ten year anniversary as a company.
We would like to thank our clients for their continued trust and confidence.
 J&Y Adds New Team Members:
Sarah Murphy, Designer
In this role, Murphy will be responsible for providing digital, graphic and website design expertise to clients. Sarah holds a BA in Advertising from The Art Institute of California San Diego. She began her career as a freelance designer for companies such as Crown Point Catering, Sporting Dog Photography, Stay Aspen Snowmass, Mack Ridge Lodge and Crystal River Spas. Her design for Crown Point Catering later landed her a job as Assistant Account Manager/In-house Graphic & Web Designer. She is also a former graphic designer for Sun Valley Magazine in Sun Valley, Idaho.
Bridget Weber and Stephen Fulton have joined us as summer interns. Bridget is entering her senior year at Ohio University in the E.W. Scripps School of Journalism, specializing in public relations. Stephen is entering his junior year at the Art Academy of Cincinnati, majoring in fine arts.
 
About Justice & Young
Justice & Young Marketing and Public Relations is an award winning,
full service integrated marketing firm headquartered in Cincinnati,
Ohio. The firm combines public relations with strategic marketing,
advertising, eCommerce to uphold its mission of partnering with clients
to provide full circle marketing - compelling communications that drive
core objectives. Founded in 1997, Justice & Young combines the power
and experience of a creative communications company with business intelligence
and performance management to create a client
focused firm that is Just Right - the right people, the right size,
and the right expertise.
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